Created the event branding and then applied it to billboards, in-store signage, and social media graphics. To help facilitate the execution of the event on all channels of the company, I made a signage installation memo.
![](https://cdn.myportfolio.com/aaef1347-3244-4ac7-a425-b0fe9f7db46a/5bbbd005-e8fd-4883-bf3b-ea487fdc1cd0_rw_1920.jpg?h=e2699ee0705891700646d5119eab7fc4)
![](https://cdn.myportfolio.com/aaef1347-3244-4ac7-a425-b0fe9f7db46a/441b16ea-efbb-405c-bfff-764308e23462_rw_1920.jpg?h=409c2f58aa705a8dd586b714a4a934c3)
![](https://cdn.myportfolio.com/aaef1347-3244-4ac7-a425-b0fe9f7db46a/294851ca-cce2-4b55-b513-7f81cfabdf81_rw_1920.jpg?h=38391d0aa8c6cf2f7a0970baaac51e80)
![](https://cdn.myportfolio.com/aaef1347-3244-4ac7-a425-b0fe9f7db46a/a01a7fba-6133-4c14-abfd-f48ec48b0218_rw_1920.jpg?h=2878705211839eb8d5a55fbe8f917ac9)
![](https://cdn.myportfolio.com/aaef1347-3244-4ac7-a425-b0fe9f7db46a/dceee415-48cf-4ff6-9f63-19e28ecc320d_rw_1920.jpg?h=e645a2fff89ef66bd7406e5e0e639fea)
![](https://cdn.myportfolio.com/aaef1347-3244-4ac7-a425-b0fe9f7db46a/4b7a1207-7bb0-4cd0-9774-c5dcf0364983_rw_1200.jpg?h=0fa91c0f97cb6ac1d7f4d3f18027fee4)
Proprietary property of Fleet Farm. Designed while working for Fleet Farm. Brand Manager: Susan Nelson-McNerney, Creative Supervisor: Leah Sanders, Designer: Kimberly Henrickson